We Brought Beer
A lo-fi promo animation for the hippest beer shop in town
We love beer. We really love craft beer.*
We Brought Beer celebrates beer from around the world, carefully chosen to showcase the best from breweries of all shapes and sizes, anywhere and everywhere. With three shops across South London, the awesome We Brought Beer gang are super passionate about their product, running tasting events, brewer Q+A’s as well as dishing out advice to those just starting out.
They asked us to help to tell their story – simply, in a nutshell – with no bells or whistles. We obliged by delivering a paper, stop frame animation. The idea was to make something short, quirky and shareable which could be used to help generate a buzz during their crowdfunding drive, supporting their investment material.
With the studio in lockdown and all (eight) hands on deck, we spent 2 days desperately writing, scribbling, cutting, sticking, re-cutting, photographing, filming and editing to produce a 1ish minute piece. And yes, there were paper cuts.
*We also really love cider – but please don’t tell them that.