Clear, welcoming and easy to navigate, we’ve turned the traditional approach to care homes into a modern experience, made for today’s digital users.
With years of experience designing for the care sector, we reimagined the Danforth Care Homes website to be clear, welcoming and intuitive for residents, families and staff. A seamless UX was central to the redesign, with every interaction built to feel effortless and human centered.
From downloading a brochure, messaging the manager and accessing key information, each care home can easily showcase their unique offerings and ratings to build trust and confidence. Multiple CTA’s, including; download a brochure, book a tour, or message the manager, make it simple for users to take the next step. Regulatory feeds also help provide reassurance while key feature banners above the navigation highlight standout services at a glance.
We developed subtle brand touches, including warm leaf motifs and extended the colour palette to bring personality to the site without changing the logo. The result is a modern, human focused experience that balances care and connection, making it hassle free to engage with each home.
